The research identified issues in communication in the customized house planning process: while professionals ensure that client’s needs are incorporated into the plan, customers felt that needs and tastes were not sufficiently reflected. Factors that affect customer’s general satisfaction are final building, entire process, the interaction with the sales representative, and how the building is placed, as well as the precision of the design drawings/plans. In addition to the tools to share images that reflect needs and taste, an involvement of an interior decorator is found to improve customer satisfaction and reduce the burden of professional in meeting client’s needs.
ASJC Scopus subject areas
- Building and Construction