Antecedents and outcomes of modular production in the Brazilian automobile industry: A grounded theory approach

Masaaki Kotabe*, Ronaldo Parente, Janet Y. Murray

*Corresponding author for this work

Research output: Contribution to journalReview articlepeer-review

83 Citations (Scopus)

Abstract

Our paper focuses on how foreign automobile manufacturers in Brazil have implemented and benefited from strategic modularization. Based on our case studies and in-depth interviews, we developed a theoretical framework to examine the antecedents and outcomes of strategic modularization. Our theoretical framework suggests that strategic modularization may help improve a firm's positional advantage by reducing the cost of managing tacit knowledge. In addition, the adoption of strategic modularization influences the nature of relationships with major suppliers, further blurring the boundaries of the firm.

Original languageEnglish
Pages (from-to)84-106
Number of pages23
JournalJournal of International Business Studies
Volume38
Issue number1
DOIs
Publication statusPublished - 2007 Jan 7
Externally publishedYes

Keywords

  • Global sourcing
  • Modular production
  • Modularization
  • Outsourcing
  • Supply chain management
  • Tacit knowledge

ASJC Scopus subject areas

  • Business and International Management
  • Business, Management and Accounting(all)
  • Economics and Econometrics
  • Strategy and Management
  • Management of Technology and Innovation

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