TY - GEN
T1 - Application DANP with MCDM model to explore smartphone software
AU - Su, Chiu Hung
AU - Tseng, Hao Lin
AU - Furuzuki, Takayuki
AU - Tzeng, Gwo Hshiung
PY - 2012
Y1 - 2012
N2 - To understand the behavior of smartphone online application software will be helpful to predict whether the software application would be adopted by the users and to guide the providers to enhance the functions of the software. A wide range of criteria are used to assess smartphone software quality, but most of these criteria have interdependent or interactive characteristics, which can make it difficult to effectively analyze and improve smartphone use intention. The purpose of this study is to address this issue using a hybrid MCDM (multiple criteria decision-making) approach that includes the DEMATEL (decision-making trial and evaluation laboratory), DANP (the DEMATEL-based analytic network process) methods to achieve an optimal solution. By exploring the influential interrelationships between criteria related to mobile communication industry's and related value-added service content providers' reference in the respect of operation. This approach can be used to solve interdependence and feedback problems, allowing for greater satisfaction of the actual needs of mobile communication industries.
AB - To understand the behavior of smartphone online application software will be helpful to predict whether the software application would be adopted by the users and to guide the providers to enhance the functions of the software. A wide range of criteria are used to assess smartphone software quality, but most of these criteria have interdependent or interactive characteristics, which can make it difficult to effectively analyze and improve smartphone use intention. The purpose of this study is to address this issue using a hybrid MCDM (multiple criteria decision-making) approach that includes the DEMATEL (decision-making trial and evaluation laboratory), DANP (the DEMATEL-based analytic network process) methods to achieve an optimal solution. By exploring the influential interrelationships between criteria related to mobile communication industry's and related value-added service content providers' reference in the respect of operation. This approach can be used to solve interdependence and feedback problems, allowing for greater satisfaction of the actual needs of mobile communication industries.
KW - DANP (DEMATEL-based analytic network process)
KW - MCDM (multiple criteria decision-making)
KW - smartphone Application software
UR - http://www.scopus.com/inward/record.url?scp=84877812960&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=84877812960&partnerID=8YFLogxK
U2 - 10.1109/SCIS-ISIS.2012.6505023
DO - 10.1109/SCIS-ISIS.2012.6505023
M3 - Conference contribution
AN - SCOPUS:84877812960
SN - 9781467327428
T3 - 6th International Conference on Soft Computing and Intelligent Systems, and 13th International Symposium on Advanced Intelligence Systems, SCIS/ISIS 2012
SP - 1734
EP - 1739
BT - 6th International Conference on Soft Computing and Intelligent Systems, and 13th International Symposium on Advanced Intelligence Systems, SCIS/ISIS 2012
T2 - 2012 Joint 6th International Conference on Soft Computing and Intelligent Systems, SCIS 2012 and 13th International Symposium on Advanced Intelligence Systems, ISIS 2012
Y2 - 20 November 2012 through 24 November 2012
ER -