TY - GEN
T1 - Customer satisfaction for visitors to CBD
AU - Koike, Hirotaka
AU - Morimoto, Akinori
AU - Kawano, Tomohiko
PY - 2004/11/30
Y1 - 2004/11/30
N2 - Recently, the declines of central business district (CBD) have become serious problems in many local cities in Japan. One of the main causes of this decline is the progress of motorization, which resulted in the sprawl of residential areas in suburbs and the proliferation of suburban shopping centers and malls. The purpose of this study is to understand the effect of transportation mode on the satisfaction level of customers who visited CBD. Recently the City of Utsunomiya conducted an extensive customer satisfaction survey (CS survey). As the result of this study, it was found that improvement of pedestrian space is necessary because pedestrian's customer satisfaction level is high. In addition, it becomes clear that it is necessary to provide alternative access modes to automobile users, such as public transport and bicycles.
AB - Recently, the declines of central business district (CBD) have become serious problems in many local cities in Japan. One of the main causes of this decline is the progress of motorization, which resulted in the sprawl of residential areas in suburbs and the proliferation of suburban shopping centers and malls. The purpose of this study is to understand the effect of transportation mode on the satisfaction level of customers who visited CBD. Recently the City of Utsunomiya conducted an extensive customer satisfaction survey (CS survey). As the result of this study, it was found that improvement of pedestrian space is necessary because pedestrian's customer satisfaction level is high. In addition, it becomes clear that it is necessary to provide alternative access modes to automobile users, such as public transport and bicycles.
KW - Customer satisfaction
KW - Revitalization of CBD
KW - Transport modal choice
UR - http://www.scopus.com/inward/record.url?scp=8744236933&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=8744236933&partnerID=8YFLogxK
M3 - Conference contribution
AN - SCOPUS:8744236933
SN - 7030137809
T3 - Proceedings of the Conference on Traffic and Transportation Studies, ICTTS
SP - 726
EP - 734
BT - Traffic and Transportation Studies - Proceedings of the Fourth International Conference on Traffic and Transportation Studies
A2 - Mao, B.
A2 - Tian, Z.
A2 - Sun, Q.
T2 - Traffic and Transportation Studies - Proceedings of the Fourth International Conference on Traffic and Transportation Studies
Y2 - 2 August 2004 through 4 August 2004
ER -
