Designing enhanced daily digital artifacts based on the analysis of product promotions using fictional animation stories

Mizuki Sakamoto, Tatsuo Nakajima, Sayaka Akioka

Research output: Chapter in Book/Report/Conference proceedingConference contribution

5 Citations (Scopus)

Abstract

The virtual forms present dynamically generated visual images containing information that influences a users behavior and thinking. In a typical way, adding a display to show visual expressions or projecting some information on an artifact offers computational visual forms on the existing daily artifacts. Using virtual forms is a very promising way to enhance artifacts surrounding us, and to make our daily life and business richer and more enjoyable. We believe that incorporating fictional stories into virtual forms offers a new possibility for enriching user experiences. In particular, integrating fictional stories into our daily activities through transmedia storytelling is a promising approach. Transmedia storytelling enables virtual forms to be employed everywhere to immersively integrate fictional stories into our daily activities. If we can design attractive virtual forms in a structured way, it will become easy to enrich user experiences. Currently, the design framework for virtual forms is not well defined. The framework needs to take into account the semiotic aspect of a virtual form. One key factor, in particular, is how strongly we believe in the reality of a fictional story within the virtual form. In this paper, we show the extracted insights discussed in the workshops and present some design implications for designing virtual forms that integrate fictional stories into our daily activities.

Original languageEnglish
Title of host publicationActive Media Technology - 9th International Conference, AMT 2013, Proceedings
PublisherSpringer Verlag
Pages266-277
Number of pages12
ISBN (Print)9783319027494
DOIs
Publication statusPublished - 2013 Jan 1
Event9th International Conference on Active Media Technology, AMT 2013 - Maebashi, Japan
Duration: 2013 Oct 292013 Oct 31

Publication series

NameLecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)
Volume8210 LNCS
ISSN (Print)0302-9743
ISSN (Electronic)1611-3349

Conference

Conference9th International Conference on Active Media Technology, AMT 2013
CountryJapan
CityMaebashi
Period13/10/2913/10/31

Keywords

  • Augmented reality
  • Fictionality
  • Product promotion
  • Reality
  • Transmedia storytelling

ASJC Scopus subject areas

  • Theoretical Computer Science
  • Computer Science(all)

Fingerprint Dive into the research topics of 'Designing enhanced daily digital artifacts based on the analysis of product promotions using fictional animation stories'. Together they form a unique fingerprint.

Cite this