Mass media and entertainment management

Beccy Watson, John D. Horne

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationEntertainment Management
Subtitle of host publicationTowards Best Practice
PublisherCABI International
Pages77-98
Number of pages22
ISBN (Print)9781780640235
Publication statusPublished - 2014 Jun 6
Externally publishedYes

Fingerprint

Mass media
Entertainment

ASJC Scopus subject areas

  • Economics, Econometrics and Finance(all)
  • Business, Management and Accounting(all)

Cite this

Watson, B., & Horne, J. D. (2014). Mass media and entertainment management. In Entertainment Management: Towards Best Practice (pp. 77-98). CABI International.

Mass media and entertainment management. / Watson, Beccy; Horne, John D.

Entertainment Management: Towards Best Practice. CABI International, 2014. p. 77-98.

Research output: Chapter in Book/Report/Conference proceedingChapter

Watson, B & Horne, JD 2014, Mass media and entertainment management. in Entertainment Management: Towards Best Practice. CABI International, pp. 77-98.
Watson B, Horne JD. Mass media and entertainment management. In Entertainment Management: Towards Best Practice. CABI International. 2014. p. 77-98
Watson, Beccy ; Horne, John D. / Mass media and entertainment management. Entertainment Management: Towards Best Practice. CABI International, 2014. pp. 77-98
@inbook{e4d9922672fe4fb1afc0af408bce3956,
title = "Mass media and entertainment management",
author = "Beccy Watson and Horne, {John D.}",
year = "2014",
month = "6",
day = "6",
language = "English",
isbn = "9781780640235",
pages = "77--98",
booktitle = "Entertainment Management",
publisher = "CABI International",

}

TY - CHAP

T1 - Mass media and entertainment management

AU - Watson, Beccy

AU - Horne, John D.

PY - 2014/6/6

Y1 - 2014/6/6

UR - http://www.scopus.com/inward/record.url?scp=84927797964&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=84927797964&partnerID=8YFLogxK

M3 - Chapter

AN - SCOPUS:84927797964

SN - 9781780640235

SP - 77

EP - 98

BT - Entertainment Management

PB - CABI International

ER -