Persuasion for social dilemma: An application to motivate sustainable behavior using social effects

Hiroaki Kimura, Tatsuo Nakajima

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

Until now, many kinds of persuasive applications have been developed, and most of which are used by individuals for personal benefits. However, one application area that is yet to be explored effectively is persuading users for preserving shared resources including environmental conservation. In this paper, we apply knowledge of social psychology to this kind of persuasive applications. By sharing our experiences of building a persuasive application for reducing CO2 emissions, we expose how the knowledge could be applied.

Original languageEnglish
Title of host publicationProceedings - 4th International Conference on Interaction Sciences
Subtitle of host publicationIT, Human and Digital Content, ICIS 2011
Pages53-58
Number of pages6
Publication statusPublished - 2011 Oct 6
Event4th International Conference on Interaction Sciences: IT, Human and Digital Content, ICIS 2011 - Busan, Korea, Republic of
Duration: 2011 Aug 162011 Aug 18

Publication series

NameProceedings - 4th International Conference on Interaction Sciences: IT, Human and Digital Content, ICIS 2011

Conference

Conference4th International Conference on Interaction Sciences: IT, Human and Digital Content, ICIS 2011
CountryKorea, Republic of
CityBusan
Period11/8/1611/8/18

ASJC Scopus subject areas

  • Computer Networks and Communications
  • Human-Computer Interaction

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  • Cite this

    Kimura, H., & Nakajima, T. (2011). Persuasion for social dilemma: An application to motivate sustainable behavior using social effects. In Proceedings - 4th International Conference on Interaction Sciences: IT, Human and Digital Content, ICIS 2011 (pp. 53-58). [6014531] (Proceedings - 4th International Conference on Interaction Sciences: IT, Human and Digital Content, ICIS 2011).