Retrospective based on data-driven persona significance in B-to-B software development

Yasuhiro Watanabe, Hironori Washizaki, Kiyoshi Honda, Yoshiaki Fukazawa, Masahiro Taga, Akira Matsuzaki, Takayoshi Suzuki

Research output: Chapter in Book/Report/Conference proceedingConference contribution

1 Citation (Scopus)

Abstract

A Business-to-Business (B-to-B) software development company develops services to satisfy their customers' requirements. Developers should prioritize customer satisfaction because customers greatly influence on agile software development. However, it is possible that a B-to-B software development company has following issues: 1) failure to understand actual users because the requirements are not often derived from actual users and 2) failure to satisfy the future customers' requirements when only satisfying current customers. Although many previous works proposed methods to elicit the requirements based on actual quantitative data, these works had not considered customers and end-users simultaneously. Herein we proposed Retrospective based on Data-Driven Persona Significance (ReD2PS) to help developers to plan future releases. ReD2PS includes Persona Significance Index (PerSiI) to reflect the correspondence between target users, which developers assume based on requirements in releases, and end-users' personas. A case study involving a Japanese cloud application shows that PerSiI reflects the relationship between target users and end-users to discuss about the validity and effectiveness of ReD2PS.

Original languageEnglish
Title of host publicationProceedings 2018 ACM/IEEE 40th International Conference on Software Engineering
Subtitle of host publicationNew Ideas and Emerging Results, ICSE-NIER 2018
PublisherIEEE Computer Society
Pages89-92
Number of pages4
VolumePart F137347
ISBN (Electronic)9781450356626
DOIs
Publication statusPublished - 2018 May 27
Event40th ACM/IEEE International Conference on Software Engineering: New Ideas and Emerging Results, ICSE-NIER 2018 - Gothenburg, Sweden
Duration: 2018 May 302018 Jun 1

Other

Other40th ACM/IEEE International Conference on Software Engineering: New Ideas and Emerging Results, ICSE-NIER 2018
CountrySweden
CityGothenburg
Period18/5/3018/6/1

ASJC Scopus subject areas

  • Software

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  • Cite this

    Watanabe, Y., Washizaki, H., Honda, K., Fukazawa, Y., Taga, M., Matsuzaki, A., & Suzuki, T. (2018). Retrospective based on data-driven persona significance in B-to-B software development. In Proceedings 2018 ACM/IEEE 40th International Conference on Software Engineering: New Ideas and Emerging Results, ICSE-NIER 2018 (Vol. Part F137347, pp. 89-92). IEEE Computer Society. https://doi.org/10.1145/3183399.3183410