Strategic foundation of computational social science

Yunkyu Sohn, James Fowler, Sue Moon

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

For decades, scholars of various disciplines have been fretted over strategic interactions, presenting theoretical insights and empirical observations [3, 18, 25]. Despite the central role played by strategic interactions in creating values in the Internet environment, our ability to understand them scientifically and to manage them in practice has remained limited. While engineering communities suffer from not hav- ing enough theoretical resource to formalize such phenom- ena, economics and social sciences lack adequate technology to properly operationalize their theoretical insights, thereby demanding an integrative solution. This project aims to develop a rational-choice-theory-driven framework for com- putational social science, focusing on social interactions on the Internet. In order to suggest theoretical foundations, validation of the predictions in a controlled environment, and verification of the results in actual platforms, general approaches and a few examples of ongoing research are pre- sented.

Original languageEnglish
Title of host publicationWWW 2014 Companion - Proceedings of the 23rd International Conference on World Wide Web
PublisherAssociation for Computing Machinery, Inc
Pages51-55
Number of pages5
ISBN (Electronic)9781450327459
DOIs
Publication statusPublished - 2014 Apr 7
Externally publishedYes
Event23rd International Conference on World Wide Web, WWW 2014 - Seoul, Korea, Republic of
Duration: 2014 Apr 72014 Apr 11

Publication series

NameWWW 2014 Companion - Proceedings of the 23rd International Conference on World Wide Web

Other

Other23rd International Conference on World Wide Web, WWW 2014
Country/TerritoryKorea, Republic of
CitySeoul
Period14/4/714/4/11

Keywords

  • Online behavior
  • Rational choice theory
  • Social networks

ASJC Scopus subject areas

  • Computer Networks and Communications
  • Software

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