Who imitates whom? A study on new product introductions in the Japanese non-alcoholic beverage industry

Shigeru Asaba, Marvin Lieberman

Research output: Chapter in Book/Report/Conference proceedingChapter

2 Citations (Scopus)

Abstract

Imitation is a ubiquitous phenomenon in the business world. Firms imitate one another in the introduction of new products and processes, in the timing of investment, in the entry into foreign markets, and in the adoption of managerial methods and organizational forms. Imitation is also a complex phenomenon, for which management scholars have proposed a range of underlying motivations (Lieberman and Asaba, 2006; Ordanini, Rubera, and DeFillippi, 2008).

Original languageEnglish
Title of host publicationJapanese Management in Evolution
Subtitle of host publicationNew Directions, Breaks, and Emerging Practices
PublisherTaylor and Francis
Pages127-154
Number of pages28
ISBN (Electronic)9781317199663
ISBN (Print)9781138673366
DOIs
Publication statusPublished - 2017 Jan 1
Externally publishedYes

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ASJC Scopus subject areas

  • Economics, Econometrics and Finance(all)
  • Business, Management and Accounting(all)

Cite this

Asaba, S., & Lieberman, M. (2017). Who imitates whom? A study on new product introductions in the Japanese non-alcoholic beverage industry. In Japanese Management in Evolution: New Directions, Breaks, and Emerging Practices (pp. 127-154). Taylor and Francis. https://doi.org/10.4324/9781315560892