Why people go to unfamiliar areas? Analysis of mobility pattern based on users' familiarity

Jungkyu Han, Hayato Yamana

Research output: Chapter in Book/Report/Conference proceedingConference contribution

4 Citations (Scopus)

Abstract

Human mobility analysis with Location-Based Social Network (LBSN) data is the basis of personalized point-of-interest (POI) recommendations or location-aware advertisements. In addition to personal preference and spatiotemporal factors such as time and distance, personal context has a strong influence on mobility. An individual's familiarity with an area is an interesting context because it can bias the influence of certain factors. For example, the mobility patterns of two persons who have similar preferences are different when their familiarity with the area is different, even in the same area. In this paper, we analyze familiarity's effect on mobility patterns by using over 1.4 million check-ins gathered from Foursquare. The analysis indicates that there is a skewness of the visit time and visited venue distribution in unfamiliar areas. For instance, people go to unfamiliar areas on weekends; and venues for cultural experiences, such as museums, strongly contribute to the motivation of visit.

Original languageEnglish
Title of host publication17th International Conference on Information Integration and Web-Based Applications and Services, iiWAS 2015 - Proceedings
EditorsMatthias Steinbauer, Maria Indrawan-Santiago, Gabriele Anderst-Kotsis, Ismail Khalil
PublisherAssociation for Computing Machinery, Inc
ISBN (Electronic)9781450334914
DOIs
Publication statusPublished - 2015 Dec 11
Event17th International Conference on Information Integration and Web-Based Applications and Services, iiWAS 2015 - Brussels, Belgium
Duration: 2015 Dec 112015 Dec 13

Publication series

Name17th International Conference on Information Integration and Web-Based Applications and Services, iiWAS 2015 - Proceedings

Other

Other17th International Conference on Information Integration and Web-Based Applications and Services, iiWAS 2015
CountryBelgium
CityBrussels
Period15/12/1115/12/13

Keywords

  • Familiarity
  • LBSN
  • Mobility
  • POI

ASJC Scopus subject areas

  • Computer Networks and Communications
  • Information Systems
  • Computer Science Applications

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