大学院商学研究科

  • Japan

研究成果

フィルター
Chapter
2011

The golden opportunity of silver marketing: The case of housing and financial services

Grossberg, K. A., 2011, tThe Silver Market Phenomenon (Second Edition): Marketing and Innovation in the Aging Society. Springer Berlin Heidelberg, p. 395-407 13 p.

研究成果: Chapter

2008

The golden opportunity of silver marketing: The case of housing and financial services

Grossberg, K. A., 2008, tThe Silver Market Phenomenon: Business Opportunities in an Era of Demographic Change. Springer, p. 415-426 12 p.

研究成果: Chapter