Correlated preferences for color and shape

Na Chen, Kanji Tanaka, Daisuke Matsuyoshi, Katsumi Watanabe

研究成果: Conference contribution

抄録

Studies have found that preferences for visual features such as colors and shapes reveal systematic tendencies, certain colors and shapes were more liked than others [1, 8, 9, 11, 13]. However, little has been known about the relationship between preferences for color and shape. Here, using an individual differences approach, we investigated whether there would be any correlations between preferences for color and shape. Sixty-nine Japanese university students rated how much they liked colors and shapes in separate sessions. The visual stimuli contained 40 colors taken from the Natural Color System, and 102 visual shapes ranging from simple 2D shapes (i.e., circle and triangle) and 2D projections of 3D objects (i.e., cone and pyramid). Results indicated that preferences for certain colors and shapes correlated with each other, the simple 2D shapes were tended to be preferred by the participants who preferred "warm" colors and the 3D shapes were tended to be preferred by the participants who preferred "cold" colors. Those results might be interpreted as manifestations of the shared semantic impressions (i.e., light heavy) between colors and shapes.

元の言語English
ホスト出版物のタイトルProceedings - 2013 International Conference on Biometrics and Kansei Engineering, ICBAKE 2013
ページ297-300
ページ数4
DOI
出版物ステータスPublished - 2013
外部発表Yes
イベント2013 International Conference on Biometrics and Kansei Engineering, ICBAKE 2013 - Tokyo, Japan
継続期間: 2013 7 52013 7 7

Other

Other2013 International Conference on Biometrics and Kansei Engineering, ICBAKE 2013
Japan
Tokyo
期間13/7/513/7/7

Fingerprint

Color
Semantics
Individuality
Students
Light

ASJC Scopus subject areas

  • Biotechnology

これを引用

Chen, N., Tanaka, K., Matsuyoshi, D., & Watanabe, K. (2013). Correlated preferences for color and shape. : Proceedings - 2013 International Conference on Biometrics and Kansei Engineering, ICBAKE 2013 (pp. 297-300). [6603521] https://doi.org/10.1109/ICBAKE.2013.59

Correlated preferences for color and shape. / Chen, Na; Tanaka, Kanji; Matsuyoshi, Daisuke; Watanabe, Katsumi.

Proceedings - 2013 International Conference on Biometrics and Kansei Engineering, ICBAKE 2013. 2013. p. 297-300 6603521.

研究成果: Conference contribution

Chen, N, Tanaka, K, Matsuyoshi, D & Watanabe, K 2013, Correlated preferences for color and shape. : Proceedings - 2013 International Conference on Biometrics and Kansei Engineering, ICBAKE 2013., 6603521, pp. 297-300, 2013 International Conference on Biometrics and Kansei Engineering, ICBAKE 2013, Tokyo, Japan, 13/7/5. https://doi.org/10.1109/ICBAKE.2013.59
Chen N, Tanaka K, Matsuyoshi D, Watanabe K. Correlated preferences for color and shape. : Proceedings - 2013 International Conference on Biometrics and Kansei Engineering, ICBAKE 2013. 2013. p. 297-300. 6603521 https://doi.org/10.1109/ICBAKE.2013.59
Chen, Na ; Tanaka, Kanji ; Matsuyoshi, Daisuke ; Watanabe, Katsumi. / Correlated preferences for color and shape. Proceedings - 2013 International Conference on Biometrics and Kansei Engineering, ICBAKE 2013. 2013. pp. 297-300
@inproceedings{c6c7adaaf5674aadaf2c5b52433b5995,
title = "Correlated preferences for color and shape",
abstract = "Studies have found that preferences for visual features such as colors and shapes reveal systematic tendencies, certain colors and shapes were more liked than others [1, 8, 9, 11, 13]. However, little has been known about the relationship between preferences for color and shape. Here, using an individual differences approach, we investigated whether there would be any correlations between preferences for color and shape. Sixty-nine Japanese university students rated how much they liked colors and shapes in separate sessions. The visual stimuli contained 40 colors taken from the Natural Color System, and 102 visual shapes ranging from simple 2D shapes (i.e., circle and triangle) and 2D projections of 3D objects (i.e., cone and pyramid). Results indicated that preferences for certain colors and shapes correlated with each other, the simple 2D shapes were tended to be preferred by the participants who preferred {"}warm{"} colors and the 3D shapes were tended to be preferred by the participants who preferred {"}cold{"} colors. Those results might be interpreted as manifestations of the shared semantic impressions (i.e., light heavy) between colors and shapes.",
keywords = "Color, Correlation, Geometric shape, Preference",
author = "Na Chen and Kanji Tanaka and Daisuke Matsuyoshi and Katsumi Watanabe",
year = "2013",
doi = "10.1109/ICBAKE.2013.59",
language = "English",
isbn = "9780769550190",
pages = "297--300",
booktitle = "Proceedings - 2013 International Conference on Biometrics and Kansei Engineering, ICBAKE 2013",

}

TY - GEN

T1 - Correlated preferences for color and shape

AU - Chen, Na

AU - Tanaka, Kanji

AU - Matsuyoshi, Daisuke

AU - Watanabe, Katsumi

PY - 2013

Y1 - 2013

N2 - Studies have found that preferences for visual features such as colors and shapes reveal systematic tendencies, certain colors and shapes were more liked than others [1, 8, 9, 11, 13]. However, little has been known about the relationship between preferences for color and shape. Here, using an individual differences approach, we investigated whether there would be any correlations between preferences for color and shape. Sixty-nine Japanese university students rated how much they liked colors and shapes in separate sessions. The visual stimuli contained 40 colors taken from the Natural Color System, and 102 visual shapes ranging from simple 2D shapes (i.e., circle and triangle) and 2D projections of 3D objects (i.e., cone and pyramid). Results indicated that preferences for certain colors and shapes correlated with each other, the simple 2D shapes were tended to be preferred by the participants who preferred "warm" colors and the 3D shapes were tended to be preferred by the participants who preferred "cold" colors. Those results might be interpreted as manifestations of the shared semantic impressions (i.e., light heavy) between colors and shapes.

AB - Studies have found that preferences for visual features such as colors and shapes reveal systematic tendencies, certain colors and shapes were more liked than others [1, 8, 9, 11, 13]. However, little has been known about the relationship between preferences for color and shape. Here, using an individual differences approach, we investigated whether there would be any correlations between preferences for color and shape. Sixty-nine Japanese university students rated how much they liked colors and shapes in separate sessions. The visual stimuli contained 40 colors taken from the Natural Color System, and 102 visual shapes ranging from simple 2D shapes (i.e., circle and triangle) and 2D projections of 3D objects (i.e., cone and pyramid). Results indicated that preferences for certain colors and shapes correlated with each other, the simple 2D shapes were tended to be preferred by the participants who preferred "warm" colors and the 3D shapes were tended to be preferred by the participants who preferred "cold" colors. Those results might be interpreted as manifestations of the shared semantic impressions (i.e., light heavy) between colors and shapes.

KW - Color

KW - Correlation

KW - Geometric shape

KW - Preference

UR - http://www.scopus.com/inward/record.url?scp=84885408484&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=84885408484&partnerID=8YFLogxK

U2 - 10.1109/ICBAKE.2013.59

DO - 10.1109/ICBAKE.2013.59

M3 - Conference contribution

SN - 9780769550190

SP - 297

EP - 300

BT - Proceedings - 2013 International Conference on Biometrics and Kansei Engineering, ICBAKE 2013

ER -