Discovering promising new topics on the WWW

Naohiro Matsumura*, Mitsuru Ishizuka, Yukio Ohsawa

*この研究の対応する著者

研究成果: Chapter

3 被引用数 (Scopus)

抄録

The phenomenon that a `little' topic can make a big difference is called `The Tipping Point'. As a strategy for marketing, this phenomenon could be a great economic chance (opportunity). For instance, it is a good strategy to promote items associated with a certain fashion. The Tipping Point refers to a situation where the topic matches potential needs of customers. In this paper, we analyze the mechanism of The Tipping Point in the context of the WWW, and present an algorithm named `Expected Activation' for discovering promising new topics on the WWW.

本文言語English
ホスト出版物のタイトルInternational Conference on Knowledge-Based Intelligent Electronic Systems, Proceedings, KES
Place of PublicationPiscataway, NJ, United States
出版社IEEE
ページ804-807
ページ数4
2
出版ステータスPublished - 2000
外部発表はい
イベント4th International Conference on Knowledge-Based Intellingent Engineering Systems and Allied Technologies - Brighton, UK
継続期間: 2000 8月 302000 9月 1

Other

Other4th International Conference on Knowledge-Based Intellingent Engineering Systems and Allied Technologies
CityBrighton, UK
Period00/8/3000/9/1

ASJC Scopus subject areas

  • コンピュータ サイエンス(全般)

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