Multinationality and firm performance: The moderating role of r and d and marketing capabilities

Masaaki Kotabe, Srini S. Srinivasan, Preet S. Aulakh

研究成果: Article査読

454 被引用数 (Scopus)

抄録

Researchers in international business have long been interested in understandingthe relationship between the multinationality of a firm and its market performance. This article contributes to this research stream by incorporating firm heterogeneity in examining the multinationality-performance relationship. The findings, based on a time series cross-sectional analysis of firms from 12 different industries over a seven-year period, indicate that the impact of multinationality on both financial and operational performanceis moderated by firm's R'D and marketing capabilities.

本文言語English
ページ(範囲)79-97
ページ数19
ジャーナルJournal of International Business Studies
33
1
DOI
出版ステータスPublished - 2002 3月
外部発表はい

ASJC Scopus subject areas

  • ビジネスおよび国際経営
  • ビジネス、管理および会計(全般)
  • 経済学、計量経済学
  • 戦略と経営
  • 技術マネージメントおよび技術革新管理

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