Personalization, perceived intrusiveness, irritation, and avoidance in digital advertising

^*この研究の対応する著者

研究成果: Chapter

2 被引用数 (Scopus)

本文言語	English
ホスト出版物のタイトル	Digital Advertising
ホスト出版物のサブタイトル	Theory and Research, Third Edition
出版社	Taylor and Francis
ページ	110-123
ページ数	14
ISBN（電子版）	9781317225461
ISBN（印刷版）	9781138654426
DOI	https://doi.org/10.4324/9781315623252
出版ステータス	Published - 2017 1月 1
外部発表	はい

ASJC Scopus subject areas

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