Who imitates whom? A study on new product introductions in the Japanese non-alcoholic beverage industry

Shigeru Asaba, Marvin Lieberman

研究成果: Chapter

2 被引用数 (Scopus)

抄録

Imitation is a ubiquitous phenomenon in the business world. Firms imitate one another in the introduction of new products and processes, in the timing of investment, in the entry into foreign markets, and in the adoption of managerial methods and organizational forms. Imitation is also a complex phenomenon, for which management scholars have proposed a range of underlying motivations (Lieberman and Asaba, 2006; Ordanini, Rubera, and DeFillippi, 2008).

本文言語English
ホスト出版物のタイトルJapanese Management in Evolution
ホスト出版物のサブタイトルNew Directions, Breaks, and Emerging Practices
出版社Taylor and Francis
ページ127-154
ページ数28
ISBN(電子版)9781317199663
ISBN(印刷版)9781138673366
DOI
出版ステータスPublished - 2017 1月 1

ASJC Scopus subject areas

  • 経済学、計量経済学および金融学(全般)
  • ビジネス、管理および会計(全般)

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